Using Technology to meet your Customer Needs
“To improve our customer service, we needed to make the customer experience frictionless and take the unnecessary contact out of the journey, we needed to understand our touchpoints, we needed to deliver 24/7 self-service solutions, we needed to have an unrelenting focus on continuous improvement and to embrace digital transformation, and we need to automate absolutely everything.” Jeffrey Griffith, Deputy General Manager, Devonport City Council Being on the front foot meant that Devonport looked at all their processes and decided to digitise. In terms of the touchpoints at Devonport council, “we have our reception, social media, telephone, email, and our …